Vision


What is your company's vision?  

Not it's goals.  Not tasks or to-dos.  Not "we are going to improve our margins by 3%."  Not "we're going to be a …insert the buzz word of the day… company this year."  The vision. Can you repeat the vision in a clear and concise way in 5 minutes or less so the average person understands it (no techno babble or MBA speak)?  

If you can't, why can't you?  Does your company even have a vision?

Does that bother you?

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